Lead Generation · Account Based Marketing

Seventy-four accounts.
Not seventy-four thousand.

Account Based Marketing starts from a list of companies you actually want, researched properly, rather than a filter applied to a database. We built this for our own construction ICP and mapped 74 accounts. The next stage, contacts and sending, is where it currently stops, and this page says so rather than implying a finished pipeline.

Book a walkthroughAll of Lead Generation
Account Based Marketing

Which accounts, exactly?

Named companies, researched
Why them, written down
Contacts and sending: not finished
Skott, Module Lead
Skott · Module Lead
74 accounts, named and researched. Our own construction ICP, built account by account.
Why this account, written down. If nobody can answer that, it does not go on the list.
Contacts and sending: stage two. Built to the account layer. The rest is not finished.
Small list, on purpose. Seventy-four accounts you understand beats a database export.
Early accessStatus today
SkottAgent

Part of the Lead Generation module. Switched on and off per account, so you never pay for a module sitting idle.

This automationEarly access
How It Works

Four moves. Every one of them yours to stop.

1
Define what a good account looks like

Not a firmographic filter. The actual characteristics of the companies that became customers.

2
Research them individually

From their own published material. What they are building, who they hired, what changed.

3
Write down why each one is on the list

An account nobody can justify is a filter result, and it will waste the outreach.

4
Hand the list to outbound

This is where our own build currently stops. Contacts and sending were the next stage and they are unfinished.

What You Get

The market, and what changes.

0US searches a month for account based marketing
74 accountsmapped by hand for our own construction ICP
0 brokersno bought contact data, which is slower and narrower on purpose

Search volume: Google Keyword Planner, United States, pulled 31 Aug 2026. Every other number is measured on our own site.

The System Behind It

Construction lead engine

Built for Ruh AI's own construction ICP with 74 accounts mapped. The account layer works. Contacts and sending were scoped as stage two and have not been completed.

Early accessbuilt for Ruh AI firsthuman approval on every piece
See the numbers it produced ↗
Construction lead engine
Your dataYour brand packWhat worked last month
Skott
Skott · Construction lead engine
Held for your clickrender · reviewapprove · or rejectthen it ships
Honest Limits

What this does not do yet.

It stops at the account layer today. Contacts and sending are unfinished on our own build.
No contact brokers. Research comes from published sources, which is slower and narrower.
It works for a considered, high-value sale. If your deal size does not justify researching a company by hand, this is the wrong motion.
Seventy-four accounts took real work. This does not scale to thousands and is not meant to.
Questions

Asked before every walkthrough

How many accounts is the right number?

Few enough that someone can tell you why each one is on the list. Ours is 74.

Do you enrich the accounts with contact data?

No. We do not buy contact data. Research comes from what companies publish about themselves.

Is this finished?

No. The account layer works. Contacts and sending were stage two and are not done, which is why this is early access.

Invite Only

Switch on Account Based Marketing.
Leave the rest off.

Book a walkthroughSee the Ruh AI numbers

Also in Lead Generation: Lead Routing · Cold Outreach